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ITERABLE
Iterable
Cross-channel marketing automation software · San Francisco, California · United States · Founded · 2013 · ≈ · 380 · employees

Iterable competitors

Private

Iterable has 6 close competitors: Carta, Instabase, Postman.

ProfileValuationFundingCompetitorsStock & IPOHow to invest
Peer set

Who competes with Iterable

Sector, valuation and status for each competitor.

company profileIterable›
$2Bpost-money · Sep 2021
Founded 2013United States
competitorCarta›
$8.5Blatest valuation
Founded 2012Private
competitorInstabase›
$2Bas of Jun 2023
Founded 2015Private
competitorPostman›
$5.6Bas of Nov 2023
Founded 2012Private
competitorThoughtSpot›
$4.2Bas of Nov 2019
Founded 2012Private
competitorActiveCampaign›
$3Blatest valuation
Founded 2003Private
competitorAddepar›
$3.2Blatest valuation
Founded 2009Private
Head-to-head

Iterable and its peers, side by side

A private valuation and a public market cap share one column; each row names its basis and date.

Company
Sector
Founded
Valuation / market cap
Status
HQ
On Canborsa
Iterable
Cross-channel marketing automation software
2013
$2Bpost-money · Sep 2021
PRIVATE
United States
Company profile
Carta
Cap table management / equity software
2012
$8.5B
PRIVATE
United States
Company profile
Instabase
Applied AI / business process automation software
2015
$2BJun 2023
PRIVATE
United States
Company profile
Postman
API development and testing platform (developer tools / SAAS)
2012
$5.6Bpost-money · Nov 2023
PRIVATE
United States
Company profile
ThoughtSpot
Analytics / business intelligence software
2012
$4.2BNov 2019
PRIVATE
United States
Company profile
ActiveCampaign
Customer experience automation / SAAS (email, CRM, SMS, WhatsApp marketing)
2003
$3B
PRIVATE
United States
Company profile
Addepar
Wealth management software (data aggregation, analytics, portfolio reporting)
2009
$3.2B
PRIVATE
United States
Company profile
Context · reading the peer set

Where Iterable meets its rivals

What Iterable sells, and where the rivals meet it

A software company providing a cross-channel growth marketing and customer engagement platform, founded by an ex-Twitter engineer.

Iterable competes with 6 companies here: Carta, Instabase, Postman, ThoughtSpot, ActiveCampaign, Addepar.

A private valuation and a public price

Iterable was last valued at $2B (post-money, Sep 2021). That price was agreed in one transaction and holds until the next round. A listed competitor is repriced every trading session.

Iterable on Canborsa
MarketClosest: MSFT-PERP
Fees0.07% per side · 0.14% round-trip
Fundingevery 1h

Iterable competitors — frequently asked questions

Who has invested in Iterable?›

Lead investors for each round are in the funding timeline.

Who are Iterable's competitors?›

The closest cross-channel marketing automation software peers are on the competitors page.

How can I get exposure to Iterable?›

The routes section explains what is realistically available for a company at this stage.

Is Iterable publicly traded?›

No. Iterable is a private company; its shares do not trade on a public exchange.

What is Iterable's valuation?›

The last valuation is $2B.

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