Sign inLaunch App
BTC——·ETH——·GOLD——·NVDA——·SPCX——·SP500——·CC——·BTC——·ETH——·GOLD——·NVDA——·SPCX——·SP500——·CC——·
Company pair · Software
VS

Automattic Inc. vs Contentful

Software Both private US-headquartered No Canborsa market

Automattic Inc. vs Contentful: two of the better-known names in software, compared side by side.

On this pageSide by sideValuation marksWhat each disclosesVerdictFAQ
Automattic Inc.PRIVATE · US
VS
Last valuation$3B$3B
Basis Post-money Post-money
Founded20052013
Employees≈1,479≈592
On CanborsaNo marketNo market
At a glance
$3B
Automattic Inc.Post-money, Series D
$3B
ContentfulPost-money, Series F · Jul 2021
1.00×
GapBoth post-money
0 of 2
On CanborsaNeither company has a market
VS
Head-to-head · field by field

Automattic Inc. vs Contentful — side by side

Field
Automattic Inc.PRIVATE · FOUNDED 2005
ContentfulPRIVATE · FOUNDED 2013
VS
Last valuation
$3B Post-money
$3B Post-money
Valuation basis
Post-money
Post-money
Latest round
Series D
Series F
Round size
$300M
$175M
Round lead
Salesforce Ventures
Tiger Global
Named investors
OMERS Benchmark Balderton Capital General Catalyst
Founded
2005
2013
Employees (est.)
≈1,479
≈592
Sector & HQ
Web development / Internet software (WordPress.com, WooCommerce, Tumblr) · 🇺🇸 US
Headless content management system (CMS) / Software · 🇺🇸 US
Status & market
Private — no Canborsa market
Private — no Canborsa market
Valuation · both companies on one scale

Valuation marks

Each bar is the last disclosed mark — $3B for Automattic Inc. (post-money) and $3B for Contentful (post-money, Jul 2021).

Automattic Inc.
$3BPost-money · undated
$3BPost-money · Jul 2021
AUTOMATTIC INC. · $3B · UNDATEDCONTENTFUL · $3B · JUL 2021
Automattic Inc. vs Contentful · what each company discloses

What each company discloses, and what it leaves out

Automattic Inc.PRIVATESoftware · US · 2005
+Last disclosed mark $3B — post-money.
+Founded 2005 .
+≈1,479 employees.
+Latest round: Series D, $300M raised, led by Salesforce Ventures.
+
ContentfulPRIVATESoftware · US · 2013
+Last disclosed mark $3B — post-money, Jul 2021.
+Founded 2013 .
+≈592 employees.
+Latest round: Series F, $175M raised, led by Tiger Global.
Verdict

Verdict

The $3B tells you…
What an investor paid for newly issued shares — a primary round, priced post-money.
How much capital arrived with it:$300M, led by Salesforce Ventures.
A dated print: it moves only when a newer round is announced.
The $3B tells you…
What an investor paid for newly issued shares — a primary round, priced post-money.
How much capital arrived with it:$175M, led by Tiger Global in Jul 2021.
A dated print: it moves only when a newer round is announced.

Both marks are post-money, so 1.00× compares like with like. Both are private: there is no public quote and no Canborsa market on either name.

Frequently asked questions

Are Automattic Inc. and Contentful in the same sector?›

Automattic Inc. operates in Web development / Internet software (WordPress.com, WooCommerce, Tumblr), and Contentful operates in Headless content management system (CMS) / Software.

What is Automattic Inc.'s valuation versus Contentful's?›

Automattic Inc. is valued at $3B, and Contentful at $3B.

How much capital have Automattic Inc. and Contentful raised in total?›

Automattic Inc. has raised $460M in total; Contentful has raised $290.5M.

What countries are Automattic Inc. and Contentful from?›

Automattic Inc. is headquartered in United States, and Contentful in United States.

Same pillar · company pairs

Neighbouring pairs in this sector

Automattic Inc. vs Culture Ampcompany pair · software›
$3Btop valuation2.0×gap
Automation Anywhere vs Muralcompany pair · software›
$6.9Btop valuation3.5×gap
Automattic Inc. vs Gongcompany pair · software›
$7.2Btop valuation2.4×gap
Automation Anywhere vs Mewscompany pair · software›
$6.9Btop valuation2.8×gap
ActiveCampaign vs Harnesscompany pair · software›
$6.5Btop valuation2.2×gap
ClickHouse vs Postmancompany pair · software›
$15Btop valuation2.7×gap
Automation Anywhere vs Culture Ampcompany pair · software›
$6.9Btop valuation4.6×gap
ActiveCampaign vs Addeparcompany pair · software›
$3.2Btop valuation1.1×gap
Keep exploring
More pairs in Software
Automattic Inc. vs Muralcompare · versus›Automation Anywhere vs HiBobcompare · versus›Avride vs Wayvecompare · versus›Benevity vs Cliocompare · versus›All company comparisonsindex›
Learn
Stock perps vs tokenized stocksconcept›RWA perpetualsmarkets · index›Perpetuals vs futuresconcept›What is a perpetual?guide · perpetuals basics›All Learn guideslearn · index›
Listed on Canborsa
SpaceX (SPCX)US equity · perp›Cerebras Systems (CBRS)US equity · perp›NVIDIA (NVDA)US equity · perp›Microsoft (MSFT)US equity · perp›All 86 marketsindex›
Company pair · Software

Trade 86 markets on Canborsa

Canborsa

Perpetual markets for stocks, gold, indices and pre-IPO names — settled on-chain, no wallet-to-exchange transfers.

Markets
Crypto perpetualsStock perpetualsGold & commoditiesIndex perpetualsAll markets ›
Companies
SpaceXOpenAIAnthropicStripeAll companies ›
Compare
Perp feesFunding ratesNo-KYC platformsCanborsa vs AvantisCanborsa vs OstiumAll comparisons ›
Learn
What is a perpetual?Funding rates explainedAirdrops & pointsAll guides ›
© Canborsa 2026TermsPrivacy