Huel — Valuation, Funding & Investors

Huel is a British company, founded in 2014 by Julian Hearn with nutritionist James Collier, that makes plant-based meals, snacks, drinks, dietary supplements and meal replacements from its head office in Tring, Hertfordshire. Its products, made from oats, rice and pea protein, sunflower, flaxseed and coconut oil, are sold under lines including the original Huel Powder, the higher-protein Black Edition and the Daily Greens supplement.

Huel's customers span the UK, the rest of Europe since 2016 and the United States since 2017, and the company reported revenue surpassing £200 million for the year ending July 2024 while tripling its profit. It achieved B Corp certification in 2023, and in March 2026 it was reported that Danone would acquire Huel in a deal valuing the company at €1 billion.

Listed funds carry late-stage private names. A fund's latest schedule of investments shows whether it holds Huel.

Often trade at a premium or discount to NAV.

Platforms match existing holders with buyers. Huel availability at any moment is set by the holders.

High minimums, transfer approval, company right-of-first-refusal.

Valuations, rounds and IPO status for every company in the directory — Huel included.

No. Huel is a private company; its shares do not trade on a public exchange.

The last valuation is $1.1B.

Lead investors for each round are in the funding timeline.

The closest food & beverage / health peers are on the competitors page.