Founded in 2010, Trax operates in retail technology / computer vision for cpg shelf analytics. No public ticker exists for the company.
Trax has no published valuation.
BlackRockLEADHHopu InvestmentsLEADBBroad Peak InvestmentsLEADBlackRockHopu InvestmentsFounded in 2010 by Joel Bar-El and Dror Feldheim, Trax is a technology company headquartered in Singapore with offices across Asia-Pacific, Europe, the Middle East, North America and South America. Its computer vision technology applies artificial intelligence and fine-grained image recognition to convert store shelf images into insights on stock and compliance.
Trax works with more than 150 retail and FMCG customers, including Coca-Cola and Anheuser-Busch InBev, and its services reach 45 markets.
Listed funds carry late-stage private names. A fund's latest schedule of investments shows whether it holds Trax.
Often trade at a premium or discount to NAV.
Platforms match existing holders with buyers. Trax availability at any moment is set by the holders.
High minimums, transfer approval, company right-of-first-refusal.
Valuations, rounds and IPO status for every company in the directory — Trax included.
No. Trax is a private company; its shares do not trade on a public exchange.
Lead investors for each round are in the funding timeline.
The closest retail technology / computer vision for cpg shelf analytics peers are on the competitors page.
The routes section explains what is realistically available for a company at this stage.
Perpetual markets for stocks, gold, indices and pre-IPO names — settled on-chain, no wallet-to-exchange transfers.
