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ZETA
Zeta
Banking technology (credit card issuing & processing, digital credit) · San Francisco, California · United States · Founded · 2015 · ≈ · 1,700 · employees

Zeta Funding — Last Valued at $2B

Private

Zeta has raised $349M across 2 funding rounds, plus 3 undated rounds. The latest round valued Zeta at $2B post-money.

ProfileValuationFundingCompetitorsStock & IPOHow to invest
Zeta funding · at a glance
Total raised, all rounds
$349M
some round sizes not disclosed
Funding rounds
2
plus 3 undated rounds
Latest round
$2B
post-money · Feb 2025
Lead on that event
unnamed strategic investor
2025
About Zeta

Zeta raised $250 million from SoftBank Vision Fund 2 in its Series C round, funding for a platform that banks such as HDFC Bank use to run card programs, including HDFC's scale to 12 million customers.

Funding timeline

The Zeta funding timeline

2 funding rounds, the latest highlighted.

2015
Zeta founded

Zeta was founded in 2015, United States.

UNDATED
Strategic investment, Series C, Sodexo BRS investment

No date is disclosed for this round.

JAN 2016
Founder investment

A primary round — the company sells new shares to investors it selects. $19M raised, led by Bhavin Turakhia.

Valuation basisAmount$19MPrice / shareLeadBhavin Turakhia
FEB 2025LATEST
Strategic investment at $2B post-money

Unnamed strategic investor. $50M raised.

Valuation basispost-moneyAmount$50MPrice / shareLead
IPO: NOT ANNOUNCED

No filing has been made.

Funding rounds

Zeta funding rounds in full

2 dated rounds, newest first.

Round
Date
Amount
Valuation
Price / share
Lead investors
Participation
Strategic investment LATEST
Feb 2025
$50M
$2Bpost-money
—
—
unnamed strategic investor
Founder investment
Jan 2016
$19M
—
—
Bhavin Turakhia
—
Strategic investment
—
$30M
$1.5Bpost-money
—
Mastercard
—
Series C
—
$250M
$1.4Bpost-money
—
SoftBank Vision Fund 2
—
Sodexo BRS investment
—
—
$300Mpost-money
—
Sodexo BRS
merged with Zeta's employee-benefits business
Zeta · investors

Investors

SSodexo BRSLEADSSoftBank Vision Fund 2LEADMastercardLEADBBhavin TurakhiaLEAD

Frequently asked questions

Who are Zeta's competitors?›

The closest banking technology (credit card issuing & processing, digital credit) peers are on the competitors page.

How can I get exposure to Zeta?›

The routes section explains what is realistically available for a company at this stage.

Is Zeta publicly traded?›

No. Zeta is a private company; its shares do not trade on a public exchange.

What is Zeta's valuation?›

The last valuation is $2B.

Who has invested in Zeta?›

Lead investors for each round are in the funding timeline.

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