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Company pair · Software
VS

ActiveCampaign vs Emplifi: Valuation, Funding, Trajectory

Software Both private US-headquartered No Canborsa market

ActiveCampaign and Emplifi are often weighed against each other in software.

On this pageSide by sideValuation marksWhat each disclosesVerdictFAQ
ActiveCampaignPRIVATE · US
EmplifiPRIVATE · US
VS
Last valuation$3B$1B
Basis Post-money Post-money
As ofApr 2021Mar 2022
Founded20032020
Employees≈1,000≈600
On CanborsaNo marketNo market
At a glance
$3B
ActiveCampaignPost-money, Series C · Apr 2021
$1B
EmplifiPost-money, 2022 unicorn round · Mar 2022
3.00×
GapBoth post-money, 11 months apart
0 of 2
On CanborsaNeither company has a market
VS
Head-to-head · field by field

ActiveCampaign vs Emplifi — side by side

Field
ActiveCampaignPRIVATE · FOUNDED 2003
EmplifiPRIVATE · FOUNDED 2020
VS
Last valuation
$3B Post-money
$1B Post-money
Valuation date
21 Apr 2021
11 Mar 2022
Valuation basis
Post-money
Post-money
Latest round
Series C
2022 unicorn round
Named investors
Silversmith Capital Partners Susquehanna Growth Equity Tiger Global
Founded
2003
2020
Employees (est.)
≈1,000
≈600
Sector & HQ
Customer experience automation / SAAS (email, CRM, SMS, WhatsApp marketing) · 🇺🇸 US
Customer experience / social media analytics software · 🇺🇸 US
Status & market
Private — no Canborsa market
Private — no Canborsa market
Valuation · both companies on one scale

Valuation marks

Each bar is the last disclosed mark — $3B for ActiveCampaign (post-money, Apr 2021) and $1B for Emplifi (post-money, Mar 2022).

ActiveCampaign
$3BPost-money · Apr 2021
Emplifi
$1BPost-money · Mar 2022
ACTIVECAMPAIGN · $3B · APR 2021EMPLIFI · $1B · MAR 2022
ActiveCampaign vs Emplifi · what each company discloses

What each company discloses, and what it leaves out

ActiveCampaignPRIVATESoftware · US · 2003
+Last disclosed mark $3B — post-money, Apr 2021.
+Founded 2003 .
+≈1,000 employees.
+Latest round: Series C, $240M raised, led by Tiger Global.
EmplifiPRIVATESoftware · US · 2020
+Last disclosed mark $1B — post-money, Mar 2022.
+Founded 2020 .
+≈600 employees.
+
Verdict

Verdict

The $3B tells you…
What an investor paid for newly issued shares — a primary round, priced post-money.
How much capital arrived with it:$240M, led by Tiger Global in Apr 2021.
A dated print: it moves only when a newer round is announced.
The $1B tells you…
What an investor paid for newly issued shares — a primary round, priced post-money.
The size of that round is undisclosed.
A dated print: it moves only when a newer round is announced.

Both marks are post-money, so 3.00× compares like with like. Both are private: there is no public quote and no Canborsa market on either name.

Frequently asked questions

Are ActiveCampaign and Emplifi in the same sector?›

ActiveCampaign operates in Customer experience automation / SaaS (email, CRM, SMS, WhatsApp marketing), and Emplifi operates in Customer experience / social media analytics software.

How do ActiveCampaign and Emplifi compare in valuation?›

ActiveCampaign is valued at $3B, and Emplifi at $1B.

Where are ActiveCampaign and Emplifi based?›

ActiveCampaign's headquarters is in Chicago, Illinois; Emplifi's is in Columbus, Ohio.

When were ActiveCampaign and Emplifi founded?›

ActiveCampaign was founded in 2003, and Emplifi was founded in 2020.

Where are ActiveCampaign and Emplifi incorporated?›

ActiveCampaign is headquartered in United States, and Emplifi in United States.

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