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Company pair · Software
VS

ActiveCampaign vs Gong: Valuation, Funding, Trajectory

Software Both private US-headquartered No Canborsa market

ActiveCampaign and Gong are often weighed against each other in software.

On this pageSide by sideValuation marksWhat each disclosesVerdictFAQ
ActiveCampaignPRIVATE · US
GongPRIVATE · US
VS
Last valuation$3B$7.25B
Basis Post-money Post-money
As ofApr 2021Jun 2021
Founded20032016
Employees≈1,000≈550
On CanborsaNo marketNo market
At a glance
$3B
ActiveCampaignPost-money, Series C · Apr 2021
$7.25B
GongPost-money, Series E · Jun 2021
2.42×
GapBoth post-money, 2 months apart
0 of 2
On CanborsaNeither company has a market
VS
Head-to-head · field by field

ActiveCampaign vs Gong — side by side

Field
ActiveCampaignPRIVATE · FOUNDED 2003
GongPRIVATE · FOUNDED 2016
VS
Last valuation
$3B Post-money
$7.25B Post-money
Valuation date
21 Apr 2021
3 Jun 2021
Valuation basis
Post-money
Post-money
Latest round
Series C
Series E
Round size
$240M
$250M
Round lead
Tiger Global
Franklin Templeton
Named investors
Silversmith Capital Partners Susquehanna Growth Equity Tiger Global
Franklin Templeton Coatue Salesforce Ventures Sequoia
Founded
2003
2016
Employees (est.)
≈1,000
≈550
Sector & HQ
Customer experience automation / SAAS (email, CRM, SMS, WhatsApp marketing) · 🇺🇸 US
Revenue intelligence / sales conversation analytics software · 🇺🇸 US
Status & market
Private — no Canborsa market
Private — no Canborsa market
Valuation · both companies on one scale

Valuation marks

Each bar is the last disclosed mark — $3B for ActiveCampaign (post-money, Apr 2021) and $7.25B for Gong (post-money, Jun 2021).

ActiveCampaign
$3BPost-money · Apr 2021
Gong
$7.25BPost-money · Jun 2021
ACTIVECAMPAIGN · $3B · APR 2021GONG · $7.25B · JUN 2021
ActiveCampaign vs Gong · what each company discloses

What each company discloses, and what it leaves out

ActiveCampaignPRIVATESoftware · US · 2003
+Last disclosed mark $3B — post-money, Apr 2021.
+Founded 2003 .
+≈1,000 employees.
+Latest round: Series C, $240M raised, led by Tiger Global.
GongPRIVATESoftware · US · 2016
+Last disclosed mark $7.25B — post-money, Jun 2021.
+Founded 2016 .
+≈550 employees.
+Latest round: Series E, $250M raised, led by Franklin Templeton.
Verdict

Verdict

The $3B tells you…
What an investor paid for newly issued shares — a primary round, priced post-money.
How much capital arrived with it:$240M, led by Tiger Global in Apr 2021.
A dated print: it moves only when a newer round is announced.
The $7.25B tells you…
What an investor paid for newly issued shares — a primary round, priced post-money.
How much capital arrived with it:$250M, led by Franklin Templeton in Jun 2021.
A dated print: it moves only when a newer round is announced.

Both marks are post-money, so 2.42× compares like with like. Both are private: there is no public quote and no Canborsa market on either name.

Frequently asked questions

Are ActiveCampaign and Gong in the same sector?›

ActiveCampaign's sector is Customer experience automation / SaaS (email, CRM, SMS, WhatsApp marketing); Gong's sector is Revenue intelligence / sales conversation analytics software.

Which is worth more, ActiveCampaign or Gong?›

ActiveCampaign is valued at $3B, and Gong at $7.2B.

Which is bigger by headcount, ActiveCampaign or Gong?›

ActiveCampaign has about 1,000 employees, and Gong has about 550.

Where are ActiveCampaign and Gong incorporated?›

ActiveCampaign is based in United States; Gong is based in United States.

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